As you identify prospective dentists, you want them to get to know your business. They may come across your updates and promotional posts on social media. But, the chances of them pausing to read and consider are less if they are unfamiliar with your business. You want to increase this familiarity and keep them engaged with interesting and useful content. With email messages, you don’t have to wait for your prospects to stumble across your business by accident. And having dentist email lists on hand makes the process much easier.
Sending mass emails no longer works in today’s data-driven world. Potential customers want personalized emails that offer information suited to their unique interests. Personalization involves a two-fold approach. One, you need the prospect’s purchase and demographic data – purchase patterns, histories, and interests to understand their past behavior with services and products similar to yours, and demographic data to obtain information necessary to modify your planning strategies. Two, the data should adhere to all the data privacy regulations across the globe. If your prospects have not opted-in to your email messages, they can report it, and you can get blocked.
Purchase our CASS-certified dentists mailing list to target and connect with dental professionals in the USA.